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We are looking for an Intern to join WildKat PR in London for a month, starting as soon as possible.

Do you think you would be suitable for this position? Have a read through our job description below.

WildKat PR
WildKat PR is a creative agency for classical music and the arts. We are a dynamic, forward thinking agency offering full services for public relations, marketing, artistic consultancy, event management, social media, and creative campaigns, specialising in both classical and contemporary music. We are a young, enthusiastic, creative, and music-loving company and our expertise and creativity allows us to devise innovative campaigns tailored to individual artists’ needs. With offices currently established in London, Berlin, and New York, and clients including the Ancient Academy of Music, Bamberg Symphony Orchestra, Dartington International Summer School, Gstaad Menuhin Festival, and Cincinnati Symphony Orchestra, our reach extends internationally to offer professional PR support worldwide.

Job Description
WildKat PR is offering an exceptional opportunity for a motivated, intelligent, and confident individual to join our London team. Working with the Director, Head of Creative & Marketing, and fellow Account Managers on creative PR campaigns across the classical music and cultural industries, they will be expected to assist their colleagues in all aspects of the campaigns, to quickly establish an understanding of the industry and begin to build working relationships with press to generate media coverage for our clients.  This position will provide an overview of all clients, demonstrating the different stages of PR campaigns, along with a range of different styles and approaches to press. Through assisting all account managers in an array of different tasks, the intern will acquire the core skills and abilities of a publicist.  

Key duties
As an Intern your role will be:
– Summarising classical music and industry news on the WildKat PR blog each day and posting to social media
– Research-based tasks to assist Account Managers
– Updating social media for WildKat PR and our clients, e.g. Facebook, Twitter, websites
– Uploading listings to websites for clients’ upcoming concerts
– Writing blogs for our website and for clients’ websites or newsletters
– Writing and proofreading press releases for clients
– Creating and uploading interesting and new content for our social media platforms
– Recording and producing video blogs of our clients for WildKat PR YouTube
– Inviting critics, journalists, and industry contacts to concerts
– Contacting critics, journalists, bloggers, and radio or TV producers to gain features or reviews for clients
– Attending events of our clients, and possibly helping out at the events, such as selling CDs or page turning
– Daily maintenance and upkeep of the office
– Buying flowers, office stationery, kitchen supplies, etc., via petty cash
– Tidying the office before/after meetings and at end of the week
– Filing daily newspapers in storage
– Organising large CD/DVD collections

Opportunities of working with WildKat PR:
– Friendly, open-plan office
– Chance to do diverse things within the role, and expand your skill set quickly
– Gain wider industry experience, not just PR
– Supportive colleagues and management welcoming your fresh ideas
– Personalised creative skills training and coaching
– Collaboration with mainstream brands and projects
– Office yoga, Friday drinks, the offer of several 6-hour working days per month

Person Specification
Essential
– A keen interest and passion in classical music
– Strong written and verbal communication skills
– Feel they will improve quickly and efficiently throughout the internship
– A creative mind
– An interest in new media
– Confidence and enthusiasm to share new ideas
– Self-motivated and keen to use initiative
– Sense of urgency, with skills to prioritise effectively
– Strong organisation skills

Desirable
– Previous experience in our industry
– Speak another language
– Study music, English or marketing/PR

Expenses: £400 per month

To apply, please send your CV and a covering letter to james@wildkatpr.com with the subject title ‘WildKat PR Intern application’.

(Written on May 16, 2017 )

Account Manager Victoria Cappelletti’s views on working as a PR in Paris and London: Differences, difficulties & evolution

Over one year ago I moved to London to start working at WildKat PR as an Account Manager. I had previously worked for two years in the music industry in Paris, at a major record label and also in an independent PR agency with a similar structure to WildKat.

Being aware of the stakes of promoting independent and emerging artists in Paris, I was curious to see and experience the differences between the industries, seeking new professional challenges and looking forward to tame British journalists.

As I had previously worked with UK and international clients, I already had an insight into some of the differences, however, after a year of working as a press officer in London, I was able to find distinctive quirks.

wildkat-pr-tower-bridge-eiffel-tower

In my opinion, big record labels and majors rule music industries. That’s the case in both the UK and France. Independent, alternative and emergent artists thus struggle (more) to rise and thrive with their art.

As the French government cuts budgets for culture, the media has to focus on bigger artists, or at least on the ones that will gain a more significant audience. I could see that they were sliding dangerously from programming artists that they are personally passionate about, to generating profit for the media. As someone who is, and has always been so passionate about music, spending entire evenings digging for unknown tunes on Soundcloud, it makes me quite sad.

My knowledge of the UK government’s decisions for culture (apart from Brexit which will have an important impact on diversity in my humble French opinion) is limited, but it seems quite obvious that there are way more opportunities for new artist, to perform but also to be featured in the media.

Regarding live performances, for example, maybe it comes from the fact that all things cultural don’t happen in central London, as it is in Paris intra-muros, but alternative, emergent, underground cultural opportunities blossom in zone 2 and 3, whereas it is almost impossible to make Parisians cross the city centre’s limits.

Hence, there is a profusion of music venues, from established concert halls to basements and Pizza Express, that allow emerging bands and underground composers to perform their music or art, get visibility and improve their talent.

It also seems that there are more channels and ways to promote artists in the UK.

For example, I was able to secure a piece in a national newspaper for my first campaign, whereas the journalist had never heard from me before, and my sharp French accent couldn’t fool anyone.

Of course relationships with the media are the key to being a good and efficient PR. But here in the UK, I’ve felt like journalists are more open-minded and if you pitch to them right, offering an interesting idea, they will say yes.

In France, it’s more difficult to offer something original, and journalists are not likely to respond to you unless they know you. Maybe it’s also the case here, but simply in my experience, it’s not.

I’ve learnt that here anything is basically possible, if you put enough creativity and resources into it. This is an integral part of the culture at WildKat and has taught me a new way to approach to PR. The French music industry is obviously still strong, and there are still great things to do – it just seemed to me that without a strong record label behind them, emerging artists had less chances to be promoted in media and programmed in a venue, even the smallest.

 

Note: Beyond the PR and media industry, I think the differences between the two countries are probably beyond business. It’s social, it’s a way of working, communicating, and thinking.

The UK has seen the birth of major underground musical movements such as punk, grime and trip-hop. It’s the home of beautiful weirdos, from Elton John to Boy George to David Bowie, among so many others.

wildkat-pr-david-bowie-vystava-berlinPhoto: DesignMagazin.cz

I believe that all these cultural developments and their leaders ‘used’ people’s minds to be more open, accepting, experiencing and enjoying alternative and underground music and art movements.

Generally, the UK is known for being a cool country, where people won’t judge you for your half-balled turquoise haircut, wearing shorts in January, or the music you are listening to. I’ve seen youngsters sing along to rock songs next to quiet old men in the pub.

I am not saying France is behind in terms of music – it has the 2nd best hip-hop scene, many other amazing weirdos and a new generation of artists that are now making their way across the Channel and beyond – for example, Christine & The Queens whom I’m always glad to see on billboards here in London.

wildkat-pr-christine-and-the-queens-refuse-proposalsPhoto: momo.works/ refuse proposals

We have a great new wave of music, which I think and hope will go far.

I believe Paris should open its ‘borders’ offer more exciting opportunities to emerging artists through reopening old venues, rehabilitating others, and take (some) inspiration in London’s music life’s landscape.

wildkat-pr-victoria-cappelletti

Photo: Victoria Cappelletti

(Written on December 15, 2016 )

This week, the classical music news has been dominated by articles concerning arts funding. Here is a summary of the latest developments and who has been talking about the changes which could have such a great impact on the creative industries.

Earlier in the week….

The BBC reported George Osborne’s announcement, “Culture is one of the best investments we can make.”

The Department for Culture Media and Sport’s (DCMS) overall budget is to be cut by 5% – far less than some feared; the administration budget will be cut by 20% and entrance to national museums will remain free.

Arts Professional declared that Arts Council England’s grant is expected to rise by between 1-2% over the next five years.

The settlement will enable the Arts Council to invest in it’s 684 national museums, galleries, theatres, dance, opera and ballet companies at the same level until at least 2018.

Classical Music Magazine reports that the Minister of Culture, Arts and Leisure, Carál Ní Chuilín, has announced the reinstatement of funding for arts and sports in Northern Ireland.

Today…..

Classical Music Magazine is concerned that the BBC’s funding will be cut again.

The BBC is the biggest employer of professional musicians and spends approximately £125m per year on music including musicians, composers, orchestras and collective management organisations. Isabelle Gutierrez writes that the licence fee remains the most effective way of maintaining funding. Many jobs in the creative industries are put at risk with each funding round, which does not increase the licence fee in line with inflation. The latest funding deal, agreed in July 2015, reduces BBC funding by making it responsible for the costs of free TV licences to the over-75s, cutting £750m a year from income by 2020.

On a positive note….

Arts professional discussed the UK Cities Culture Report 2015, which demonstrates that cities view culture as key to high quality of life; it also boosts tourism.

The report notes that cities are increasingly committed to using culture as a catalyst for regeneration, either because culture is “an engine for skill enhancement” or because it can “create a ‘sense of place’ which will encourage companies to relocate and enable a city to attract talent”. They are also recognising the value of culture in promoting “tolerance, equality and diversity”. As we head towards devolution, cities are collaborating with their cultural sectors in order to source funding.

Sign the #LetItBe campaign to protect the wonderful music services provided by the BBC!

(Written on November 27, 2015 )

Are you a creative, dynamic and enthusiastic arts-lover? WildKat PR are looking for an Account Manager to join their London team

brainstorm-creative-sessino

WildKat PR is a game-changer in the classical music industry, and constantly seeks to challenge the status quo, embrace creative values and be on the cutting-edge of digital and online developments. With offices in London, Berlin and New York, we have a diverse international outlook and offer bespoke campaigns that are tailored to individual artists’ needs. Our clients include Mahler Chamber Orchestra, Tête à Tête Opera Festival, Matthew Sharp and Dartington International Summer School.

Our London office is looking for an experienced Account Manager to work on imaginative PR campaigns across the classical music and cultural industries, alongside the Director, Office Manager and Junior and Senior Account Managers. They will be expected to quickly establish and build strong working relationships with press, in order to generate a variety of media coverage for our clients.

Our small, open plan office has a sociable atmosphere, in which our supportive team always welcomes fresh ideas. We provide personalised creative skills training and coaching, and offer the chance to expand your skill-set through diverse opportunities and collaboration with mainstream brands and projects. On top of gaining wider industry experience – not just PR – there are also opportunities for travel and to attend concerts and events. As if you needed more incentive – we also have an annual ski trip to Austria, weekly yoga in the office, frequent team lunches and afternoon drinks.

canada-day-wildkatpr

Key duties

As an account manager your role will be:

  • To manage your set of clients and work with them to help achieve their PR goals. This includes: gaining press, attracting new audiences, helping to improve their brand, organising events
  • To think creatively about how you (and your colleagues) approach campaigns. You will be asked to continually make new connections and think differently in your work. You will be expected to challenge how we, and the industry, are doing things
  • To use social media as a way of generating exposure for clients. This includes: analyzing existing channels, advising on strategy, setting up and managing accounts, creating content, scheduling posts, engaging with online community
  • To integrate digital media into campaigns. This means exploring new technology and developing ways to include it client campaigns. This includes: using video technology, new apps and software, latest gadgets (such as Google Glass, Apple Watch etc.)
  • To take a leading role in the development and execution of unique, creative campaigns to promote your clients and the company
  • To write copy in relation to your client needs, including: fact sheets, bios, blogposts, newsletters, brochures
  • To liaise with journalists to generate and secure media coverage for clients
  • To organize client events, as needed. This includes: concerts, VIP receptions, industry networking events
  • To attend all relevant artists’ events (which regularly occur outside of office hours) including meetings and performances
  • To network with Industry to build your reputation and that of the company.
  • To oversee the work of junior Account Managers and Interns when required, and be willing to grow into a senior management role
  • Person Specification

    Essential

  • 1-2 years’ relevant experience in either PR or the classical music industry
  • Ability to remain calm when working under pressure and to manage conflicting deadlines
  • Knowledge of classical music, the arts, culture and PR
  • Proven administrative and organisational skills
  • Excellent verbal and written communication skills
  • Ability to take initiative and responsibility when working alone
  • Confidence and ability to manage multiple projects simultaneously
  • Ability to work as part of a team
  • High degree of accuracy and attention to detail
  • A strong interest in online media
  • Self-motivated
  • Good standard of computer literacy (Word, Excel, WordPress)
  • Desirable

  • Marketing experience
  •  Fluency in another language, preferably German or French
  • Educated to degree level in an arts subject
  • wildkat-party-food-cakes

    To apply, please send your CV and covering letter to fleur@wildkatpr.com with the subject title ‘WildKat PR Account Manager application’ by 5pm on Friday 27th November 2015

    Interviews will take place 2nd/3rd December 2015

    Salary: Competitive – dependent upon experience

    (Written on November 4, 2015 )

    WildKat PR are looking for a budding in-house photographer to work for us on a freelance basis. Specialising in classical music PR, we attend lots of client events and concerts, and are looking for someone to come along with us and take photos for our website.

    There will be a fee per session, and you would receive a cut of any purchased photos if clients wanted to buy them. On top of this, we can offer publicity of our social media platforms and website (soon to be updated!), as well as potential further work from our clients directly. The icing on the cake is that you get to work with our friendly team, attend exciting events, and network in different media circles. If you are a London-based photography student, or looking to launch your professional career, we want to hear from you.

    If interested, please send us some examples of your work to ellie@wildkatpr.com, and check out our Website, Facebook and Twitter for more information about our company.

    camerapiano

    (Written on October 6, 2015 )

    BBC News Wales

    Horizons new music talent search launched by BBC Wales

    A search for new musical talent with the promise of recording sessions and BBC airtime has been launched.

    News Observer

    Wake County schools to discuss new music partnership, technology and Read To Achieve

    A new partnership with the music industry, the status of implementing the state’s Read To Achieve law and the district’s technology plan are scheduled to be on the agenda for the meeting of the Wake County school board’s student achievement committee.

    The Vancouver Sun

    Classical music is changing with the times

    It used to be that a Jascha Heifetz or a Fritz Kreisler was known just for performing; today it seems the engaged artist has so many more different responsibilities and roles. When, and why, did it become necessary for an artist to consider these different demands?

    Al.com

    Classical music alive and well, Leon Botstein tells UAB music students; will conduct Alabama Symphony on Thursday

    Birmingham, Alabama – Contrary to predictions of its early demise, classical music is not dead, or even dying.

    Stuff

    Apple pushes labels for iTunes exclusives

    Apple has begun pressuring the major record companies to offer new releases exclusively through its iTunes store – a move that would initially block availability on streaming services such as Spotify or Beats Music, according to several people familiar with the matter.

    Chicago Tribune

    Ray Still, legendary CSO oboist and teacher remembered

    Ray Still was famous for being the best of the best, one of the finest and longest-tenured orchestral oboe players of all time. He played oboe in the Chicago Symphony Orchestra for an astonishing 40 years, 39 of them as principal oboe. He served with distinction under four CSO music directors, from Fritz Reiner to Daniel Barenboim, until his retirement in 1993.

    Detroit Free Press

    Jazz artist Marcus Belgrave reunited with stolen trumpet, doesn’t have to pay pawnshop

    Marcus Belgrave’s custom-made trumpet, which was stolen from the trunk of his car on Friday night in Eastern Market in Detroit, was recovered at Zeidman’s pawnshop, a few blocks east of the market area. The trumpeter picked up the horn at the downtown police station this afternoon, blowing a few choruses of “Oh Happy Day” for the assembled media as his wife, Joan, sang along.

    Epoch Times

    Jazz-Legende Thielemans beendet Karriere

    Der belgische Jazz-Musiker Jean-Baptiste „Toots“ Thielemans beendet seine Karriere.

    BBC News

    BBC News

    (Written on March 13, 2014 )

    Guardian 

    Spotify and Ministry of Sound settle music playlists copyright lawsuit

    Playlists based on the dance brand’s compilations will be removed from streaming service’s search engine.

    Alice Herz-Sommer, 1903–2014: remembered by Ed Vulliamy

    The Observer’s Ed Vulliamy recalls his life-affirming meeting with the pianist and Holocaust survivor Alice Herz-Sommer, who died last week aged 110.

    Star Tribune

    Divided Minnesota Orchestra board faces big leadership decision

    A divided board today will weigh CEO Michael Henson’s future and the possible return of ex-music director Osmo Vänskä.

    The Telegraph

    Musician loses beloved viola in bitter dispute with builders

    Kathryn Bassano, an accomplished viola player, has been forced to sell the instrument after using it as security for three separate loans as she struggled to pay escalating court costs following a row with builders over the cost of work at her mansion.

    Classical Music Magazine

    Arts Council responds to regional balance debate

    Following the House of Commons’ Culture, Media and Sport Committee’s announcement on 10 January of an inquiry into the regional imbalance of funding in the UK, Arts Council England has published a formal response as well as a report entitled This England: How Arts Council England uses its investment to shape a national cultural ecology.

    Die Welt

    Die wichtigsten Theaterpremieren im März

    Rosenkrieg und Weltkrieg. Einstein am Strand und Dichter an der Front. Philosophen, die Stücke schreiben, und Stücke, die Philosophen beschreiben. Das sind die Top-Themen deutschsprachiger Bühnen.

    National Portfolio Organisation via BBC Music Magazine

    National Portfolio Organisation via BBC Music Magazine

    (Written on March 3, 2014 )

    WildKat PR is delighted to welcome the Menuhin Festival, Gstaad to its client roster.

    Founded in 1957 by Yehudi Menuhin, the resident festival of the Swiss village of Gstaad boasts 50 concerts in beautiful locations including churches, mountain stations, glaciers, airfield hangars and the famous festival tent. The festival has grown substantially over its 58-year history, now excelling in both Chamber Music performances from outstanding artists such as Joshua Bell and Sabine Meyer, and symphonic brilliance from its home orchestra the Gstaad Festival Orchestra.

    As well as these outstanding artists, an important part of the Menuhin Festival is a celebration of amateur musicianship and musical education. From 2008, the festival has expanded its programme of amateur orchestras and masterclasses, giving musicians the opportunity to perform within the framework of a pre-eminent international festival. The Gstaad Academy for young professionals offers customised tuition for promising professional musicians, whereas Play @ Festival Gstaad offers unique tuition and performance opportunities to keen amateurs of all ages. This year marks the launch of the Gstaad Conducting Academy, an unparalleled opportunity in the whole of Europe, offering rising young conductors the chance to work with a professional orchestra.

    WildKat PR will be working with the festival to promote a series of concerts and across Europe preceding the festival’s opening. With innovative digital ventures to interact with audience and new media, extensive masterclasses and a plethora of internationally renowned soloists, chamber musicians and conductors, 2014 promises to be another outstanding year in the Menuhin festival’s history.

    For more information please see the festival’s website.

    (Written on February 11, 2014 )

    BBC News

    Hidden hierarchy in string quartets revealed

    Scientists have come up with a way to reveal the pecking order within a string quartet

    Milwaukee Journal Sentinel

    ‘Priceless’ Stradivarius violin stolen in armed robbery in Milwaukee

    A 300-year-old Stradivarius violin on loan to Milwaukee Symphony Orchestra concertmaster Frank Almond was stolen during an armed robbery after a performance by Almond at Wisconsin Lutheran College, Milwaukee Police Chief Edward Flynn said on Tuesday.

    The New York Times

    Pete Seeger, Champion of Folk Music and Social Change, Dies at 94

    Pete Seeger, the singer, folk-song collector and songwriter who spearheaded an American folk revival and spent a long career championing folk music as both a vital heritage and a catalyst for social change, died on Monday in Manhattan. He was 94.

    Classic FM Online

    Man dressed as Mozart gatecrashes Super Bowl media day

    An Austrian television presenter has surprised the media in the run-up to Sunday’s Super Bowl American Football match by dressing up as Wolfgang Amadeus Mozart

    John Suchet opens Classic FM Foundation Lecture Room at Nordoff Robbins

    Classic FM’s John Suchet has officially opened the Classic FM Lecture Room at the London headquarters of music therapy charity Nordoff Robbins

    Katy Perry’s Verdi dress steals show at Grammys

    Classical music made an unlikely appearance on this year’s Grammy Award red carpet, in the form of a stunning gown worn by Katy Perry

    Gramophone

    The 2014 Borletti-Buitoni Trust Awards revealed

    A string quartet, soprano and violinist take top prizes

    Die Welt

    Die Fließbandware de Luxe eines Göttlichen

    Bei der Salzburger Mozartwoche werden die elf Werke aufgeführt, die Mozart 1784 ernährten. Und es wird deutlich, wie sehr dieser sogar Bach überragte – allerdings nur den Sohn Carl Philipp Emanuel.
    Classic FM Online

    Classic FM Online

    (Written on January 29, 2014 )

    The WildKat PR team are delighted to announce the launch of our Open Sessions. The free, quick-fire consultancy scheme invites music industry individuals to come and chat to members of the team, where we will offer free advice in a broad range of areas, such as PR, social media, performances and events, sponsorship, budgets, branding, your image, websites, photography and videography, marketing and consultancy.

    With over 25 years of experience in the music industry and an extensive range of consultancies to offer, the WildKat PR team are keen to help individuals in areas where they may not have much knowledge and experience, or are perhaps hesitant due to costs, as well as expanding and developing our relationships even further into the music industry. With the free Open Sessions, WildKat PR welcomes you to our offices in Central London through a quick and easy online booking, where you can choose your area of query and the best time for you.

    Visit the website here to find out a little more, and to book your slot.

    We look forward to meeting you, and helping you wherever we can!

    (Written on May 17, 2013 )