WildKat PR was founded by Kathleen Alder in April 2008. Having gained experience in the music industry and the advertising sector, Kat’s initial goal was to apply professional commercial strategies to public relations in the arts and the media. Soon, she discovered that this dynamic and original approach seemed to be lacking, especially in the traditional music sector. Since then, WildKat PR has made its mark as one of the most innovative and creative PR companies specialising in classical music, as well as in contemporary music and cultural projects. The company has particularly distinguished itself in the creation of bespoke commercial strategies and the astute employment of new technologies and media. In summer 2009, WildKat PR moved to its Mayfair offices in central London and opened the Berlin branch.
Kathleen Alder is founder and director of WildKat PR. She was born in Hamburg and raised in a very musical household. Before starting WildKat PR, she worked with El Sistema in Venezuela, at the Mahler Chamber Orchestra in Berlin, TVT Europe and at Universal Music London. Kathleen was awarded PR Week’s prestigious '29 under 29' in November 2011, and speaks regularly at conferences and debates - most recently the Influencer conference in London and Berlin and MIDEM. Kathleen is also a fellow of the Royal Society of Arts.Click picture to view Kathleen's twitter
Savouring creativity, Alan's unconventional approach to design is embraced by a diverse clientele. He infuses projects with experience garnered from creating interesting and engaging brand identities with a positive and ethical outlook. Having completed a HND in graphic design from Kingston University, Alan specialises in web design and development, idea development and implementation. In his spare time Alan enjoys creating visual art, a good glass of wine and spending time with his fiancé and dog Missy.
Victoria joined WildKat PR in June 2009 after completing her degree in Music at the University of Leeds, where she undertook a number of roles within the university's Music Society, managing the Chamber Choir and then the annual concert series. Victoria is a mezzo-soprano, plays flute, piano and saxophone and once performed in the BBC Proms. She is a fan of opera and choral music and loves to cook.
Vesna joined WildKat PR in March 2012. She studied German and English literature as well as Drama in Germany, where she also worked at the Staatstheater Nuremberg for three years. After completing her MA at the University of London, she worked for the Classic FM Magazine as well as in the Education sector.
She plays the violin, loves the film and theatre world, enjoys cooking and eating and is passionate about watching tennis and exhausting herself in the gym.
She is fluent in English, German, Serbian and French.
She plays the violin, loves the film and theatre world, enjoys cooking and eating and is passionate about watching tennis and exhausting herself in the gym.
She is fluent in English, German, Serbian and French.
Sarah joined the Berlin WildKat team in March 2013. Whilst studying culture in Germany, she founded a group for international students, where she curated and managed a public events and arts space. Sarah worked for a Berlin-based communication design agency, organising and promoting events for cultural institutions including the German Federal Culture and the Heinrich Böll Foundations. Sarah is a passionate devotee of Berlin's vibrant arts scene, loves urban life, outdoor camping and bonfires. Sarah is fluent in German, English and French.
After graduating with a degree in Music from the University of Leeds, which included working at WildKat PR for a year, Fleur joined the company permanently in September 2012. She has previously worked for the Ryedale Music Festival and assisted in the promotion of concerts. During her musical career, Fleur has performed in and toured across Europe with a range of orchestras and ensembles, including KYJO, Leeds University ensembles and the Paul Dunton Orchestra. Whilst at university, Fleur spent a year as the conductor of Leeds University Symphonic Wind Orchestra. As well as continuing to be involved in making music, Fleur enjoys socialising, travels and skis whenever she can and loves to bake cakes to share with her colleagues and friends!
Patrizia has been part of the creative team since day one and is a freelance copywriter for WildKat PR.
With over 11 years of experience, Patrizia has worked as a professional in the area of marketing, PR and internal communications for publishing houses, software start ups, and special events. Previous clients include Yahoo! Europe, DeAgostini and GoIndustry DoveBid.
A Canadian of Italian origin, Patrizia is fluent in both English and Italian, with a working knowledge of French and Spanish.
With over 11 years of experience, Patrizia has worked as a professional in the area of marketing, PR and internal communications for publishing houses, software start ups, and special events. Previous clients include Yahoo! Europe, DeAgostini and GoIndustry DoveBid.
A Canadian of Italian origin, Patrizia is fluent in both English and Italian, with a working knowledge of French and Spanish.
Harriet became a member of the WildKat PR team in June of 2012. After growing up in various countries across Europe she returned to the UK to study popular music at the London College of Music, followed by an English degree at King’s College London. She has previously worked for a fashion blog, a communications firm, and a marketing start-up. Harriet plays the cello, piano, sings and plays the bass guitar in a band, regularly performing around Camden’s renowned music scene.
After her childhood in Italy she loves Italian operas, red wine, and cooking great quantities of pasta, as well as a huge passion for fashion, literature and yoga. She also speaks French and Italian fluently.
Ines Hein works in the Berlin office, assisting with promotional campaigns for major releases. After gaining an MA in Arts and Media Management, Ines has gained 15 years of experience working in renowned PR and advertising agencies in Germany and the USA. Ines has worked for the Salzburg Festival, and other clients throughout her career have included Samsung, Siemens and International Mozarteum Foundation.
Olivia began working at WildKat PR in September 2012. She is currently on a Year in Industry as part of her degree in Music at the University of Leeds. Olivia plays the violin, piano and is also a soprano. Before partaking on her University course, Olivia taught music theory to young children in a choir school and regularly performed in orchestras and ensembles. Olivia enjoys cooking and eating great food, and taking long city breaks abroad.
Francesca joined the WildKat team in April 2013 after graduating from Birmingham Conservatoire. Although a trumpeter by trade, she has enjoyed success by combining music with her love for writing by contributing to various titles. To date, her career highlights include interviewing WildKat client and acclaimed conductor Thomas Kemp, securing and presenting an interview with internationally-renowned cellist Zuill Bailey for the cover of Muso Magazine and meeting Alison Balsom fresh from her performance of MacMillan’s Epiclesis with CBSO. In her spare time, Francesca enjoys finding new music, running and spending time with loved ones.
Having graduated with a degree in music from the University of Oxford, Tania worked at a digital agency before joining the WildKat team in May 2013. Whilst at university, she headed her college music society, organising concerts throughout Oxford and conducting in the Holywell Music Rooms. Tania has a classical music blog and plays and teaches the piano. Aside from music, she speaks French, can haggle to extreme lengths in Italian and is an avid traveller, skier and cyclist.
Carolin joined the WildKat team in April 2013 after graduating with a degree in Musicology from Humboldt University of Berlin. During her studies, she worked at the musical department of the university as a student assistant and also gained valuable experience at the Komische Oper Berlin.
Carolin plays the recorder, piano and cello and enjoys singing in a choir. She loves operas and choral works, baking, partaking in sports and going on long walks with her friends.
Carolin plays the recorder, piano and cello and enjoys singing in a choir. She loves operas and choral works, baking, partaking in sports and going on long walks with her friends.