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Press & PR

As a global company, with five offices spanning two continents, WildKat offers PR campaigns that are truly international. The musicians and organisations that work with us have a Global PR Manager as their daily point of contact, as well as a team of native speakers in each office.

We run campaigns in the UK and Ireland, France, Germany, Austria, Switzerland, and North America, and also work across Benelux, Spain and Denmark, with contacts also in: Poland, Czech Republic, Sweden, Norway and Finland.

Case Study

Bamberger Symphoniker

How do we promote Bamberger Symphoniker internationally?

We began working with the orchestra on their classical PR in German-speaking territories in 2013, and now we run their global PR and advise the teams on all social media and creative campaigns. As well as securing press coverage for the orchestra around their subscription concerts, tours and releases, we also focus on mainstream media coverage that will reach non-classical audiences.

Result

We achieved features, reviews and interviews in the main international classical music magazines, newspapers, online blogs and radio programmes such as crescendo, concerti, Fono Forum, Die Welt, Die Zeit, Süddeutsche Zeitung, FAZ, Neue Zürcher Zeitung, Classical Music Magazine, Gramophone, International Arts Manager, Classica, Scherzo, Codalario, El País, El Cultural, Klassikinfo, Van Magazine, The Arts Desk, Platea Magazine, Deutschlandfunk Kultur, WDR 3 tonart, Classic FM, Radio Clásica and many more.

Alternative press included

Zeit Magazin eight-page feature on the orchestra, to accompany the weekend newspaper Die Zeit

Interview with Intendant Marcus R. Axt on the German TV show ARD-alpha

Articles in design magazines “Page”, “The Drum” and “Novum”

Article in the business magazine “Wirtschaftswoche”

Interview with Barbara Hannigan as a member of the orchestra’s Mahler Competition jury in the women’s magazine “Donna”

TV-spot about the orchestra’s business aspects in the business programme ”Made in Germany” by Deutsche Welle

Article and interview about Bamberg and the orchestra in “The culture trip”

Interview about the career as a musician in the young career magazine “Unicum”

“Forbes” magazine article about their concert tour and new CD

“Food and Farm” feature about orchestra members