Philharmonix, an all-star ensemble comprised of members of Vienna Philharmonic and Berlin Philharmonic Soloists, a versatile Austrian pianist and an improvising and singing violinist released their album The Vienna Berlin Music Club Vol.1 at Deutsche Grammophon, and with a successful PR campaign wanted to develop their profile and in Germany and Austria.

WildKat focused predominantly on securing album reviews, air play and live reviews in classical and crossover print magazines, online music press, radio and newspapers in order to settle Philharmonix as an established and recognised ensemble.

Results

• secured TV and Radio broadcast opportunities across some of the biggest and most music relevant German states such as Bavaria, Berlin, Northern Germany and North Rhine-Westphalia
• BR Klassik’s TV programme Sweet Spot reaches on average 243,000 viewers a month
• in Austria, Philharmonix was featured in The Standard which on average is read by over 22M people
• with comprehensive album and concert reviews and long-length interview coverage in national broadsheets such as Die Welt, we reached over 65M readers online alone